Quick History Of Cadillac

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Cadillac is part of General Motors company and was formally known as the Cadillac Motor Car Division. It is a luxury vehicle brand that markets mostly in Canada, China and the United States. While these are the primary markets it is also in 34 additional markets worldwide. It is considered a luxury Icon in the United States.

Cadillac is an old company and is the second oldest automobile brand next to Buick and one of the oldest brands in the entire world. It was founded 9 years before Chevrolet was found and amongst the remnants of the Henry Ford Company in 1902. The company was named after the person who founded Detroit Michigan, Antoine Laumet de La Mothe, sieur de Cadillac. The Cadillac symbol is based on his coat of arms.

General Motors bought the company in 1909. The start of modern day mass production of cars and the seamless interchangeability of its parts began with Cadillac and laid the foundation of American luxury cars. Cadillac was the first to have technological advances such as a full electrical system, steel roof and clashless manual transmission,

It was the first American car to win the Dewar Trophy from the Royal Automobile Club of England because of the ability to interchange it’s parts during the reliability test in 1908. This is where it’s first slogan “standard of the World.”

Cadillac came out of the Henry Ford Company during a dispute with Henry Ford and his investors. Henry Ford left the company with several of his key partners in March 1902. Ford’s financial backer William Murphy and Lemuel Bowen brought engineer Henry M. Leland of Leland and Faulconer Manufacturing Company to appraise the plant and equipment in preparation for a liquidation of the company’s assets. Instead of giving an appraisal, Leland asked Bowen and Murphy to continue manufacturing automobiles using the proven single-cylinder engine. Cadillac became a brand new company in AUgust of 1902.

The first Cadillac automobiles were the Runabout and Tonneau which were completed in October 1902. They were two-seater horseless carriages that were powered by the signature single-cylinder engine with a whopping 10 hp. They were essentially a Ford Model A. They garnered about 2,000 orders at the New York Auto Show in January 1903. It’s biggest selling point was precision and reliability and was simply a better-made vehicle than any other cars of it’s time.

Cadillacs roots were always in stylish luxury finishes and precision engineering and were always ranked amongst the best in the United States. Cadillac became the first volume manufacturer of a fully enclosed car in 1906. The Dewar trophy was awarded to the most important advancement of the year in the auto industry and Cadillac won it due to its interchangeability test.

Cadillac was bought by General Motors company in 1909 and became the first of General Motors’ prestige division and dedicated a large part of it’s production of large luxury vehicles. Cadillac even got involved in the Korean war and Vietnam wars as they designed an army tank that would be used in both. Cadillac was awarded the first motor trend “car of the year” to Cadillac in 1949 in which the company turned down. By 1949 Cadillac had produced its one millionth car, a 1950 Coupe de Ville.

 

Cadillac came up with a new design philosophy in the 21st century called “Art and Science.” Cadillac wanted to focus on creating sharp sheer forms and crisp edges which gives off the image of bold, high-technology design and invokes the technology used to design it.”

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